MONTREAL—The only good thing about a snowy day like Friday was that it was perfect for a poutine crawl. Drawing the best story of the day, CTV Montreal reporter Annie DeMelt took to the windy streets of Montreal.

Her first stop: La Banquise on Rachel St.

“There is a lot more to poutine than fries and cheese and sauce,” said Marysabel Garrido, who works at the trendy greasy spoon, the first stop on a tour of Montreal’s inaugural Poutine Week.

La Banquise offers 29 varieties of poutine, including a Mexican-style poutine, topped with guacamole and sour cream.

Believe it or not, some born-and-bred Montrealers have never tried poutine. DeMelt found Philippe roaming the streets of Montreal, his arteries unclogged. The cameras had to stick around for his first bite, it turns out Philippe likes poutine…a lot.

Next-up: Burger Barn on Crescent St for the mushroom and truffle oil “Hangover” poutine. Created especially for Montreal’s first-ever Poutine Week, DeMelt was pleased. Very pleased.

“The idea is to push the envelope a little bit. Get the chefs to be creative with a classic that we all have,” said Na’eem Adam, the creator of Poutine Week.

Thirty restaurants have come-up with unique offerings for the occasion, including Faberge's on Fairmount “Breakfast Poutine:” Potatoes, topped with hollandaise, caramelized peppers, then an egg however you like it.

“If you had just worked out or something, it would fill you up and make you feel complete. Like you would have just wasted an hour of your time on the treadmill,” said Devin de Sousa from Faberge.

Purists may scoff at the Breakfast Poutine, but it's sold like crazy.

During poutine week anything goes, a good excuse to indulge in Quebec’s favourite treat.

Truffle poutine, anyone?